Introducing an Innovative Approach: Dedicated to the Development of Business Potential
For Immediate Release:
Date: October 27, 2009
Introducing an Innovative Approach: Dedicated to the Development of Business Potential
Phoenix, AZ— Gordon Parkman has completed and received official certification for the administration and interpretation of the Resource Associates Corporation Attribute Index. Gordon is enhancing his company’s ability to service new and existing consulting/coaching clients as the Attribute Index provides organizations with a powerful way to maximize their human capital—their people. The RAC Attribute Index is a personal assessment tool, and its approach is outcome-focused rather than simply measuring non-relevant activities. By understanding the way in which we think, it becomes possible to leverage that knowledge in making better decisions, maximizing strengths, minimizing weaknesses, and achieving greater successes in whatever we do. RAC’s Attribute Index has been proven and validated through a number of separate studies conducted over the last 20 years.
Achieve Results Consulting is uniquely qualified to help enhance and develop people and business potential that already exist within these organizations—a potential frequently underutilized.
He can be reached at
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
or for more information can be found at www.achieveresultsconsulting.com.
Contact: Gordon Parkman
Achieve Results Consulting, LLC
602-953-1868
Strategy

The Process
The Strategic Planning process provides a format for developing specific strategies, converting those strategies into a business planning process, and establishing measurable and attainable organization goals.
It is a process that involves not only determining where an organization wants and needs to go, but also, how it is going to get there. Determining where you want to take your organization is key.
This process also includes personal leadership components all entrepreneurs need to take that key and unlock the door to personal and organizational success.
- Streamlined
- Customizable
- Proven Results
- Increased Sales
Success

Measuring Success
After an organization has developed its strategic direction, we examine how they have defined success. Examples might include, “Loyal Customers,” or increased share of market, or return on equity. Each organization defines success differently.
In many organizations this critical element is simply and inappropriately defined as plus 10%. That is if an organization has 10% growth over the previous year they claim success. Anything less is deemed unsuccessful.
This mindset prevents good companies from becoming great and weak companies from becoming good.
- Employee Morale
- Customer Retention
- Productivity
- Awareness
- Increases Sales
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