Intuition: "The knowledge from within; instinctive knowledge or feeling without the use of rational processes" The Oxford English Dictionary

Listening to the silent voice inside your head has received horrid portrayals in movies and books as the evil part of man's mind that turns mild-mannered citizens into lunatic killers.

Business people have even seen intuition as some mystic hocus pocus nonsense that has no place in effective decision making in the executive or entrepreneurial world.

It's no wonder that many of us have been conditioned to ignore that voice and only listen to outside signals as our measurement of effectiveness to the actions we take in life.

Intuition is not about extrasensory perception (ESP), a sixth sense or anything mystical or metaphysical. You know that sudden flash of insight that comes out of nowhere? It's that sense you get or decision you make without really thinking about it; it just comes to you. That's your intuition.

In reality, it doesn't come out of nowhere. It is about data, gathered by your five senses, being recognized by everything your subconscious mind is aware of. And it is aware of everything.

Instead of dismissing intuition as an unfounded and irrational impulse, genius level success requires that you learn to accept and respect this voice, as it is your natural talents talking to you.

This is easier said than done, though. Just as we are taught not to trust our subconscious mind as much as our conscious one, we're also taught to go with what we know, not what we feel.

Great athletes are often quoted as saying, "If I have to think about it, it's too late." Even those people that most of us would assume must be very logical and rational turn out to be very much driven by their intuitions.

Physicist Albert Einstein's genius for conceptual thinking was much more a feeling for him than a rationalization of the facts. So intuitive and pure was this talent, that he once wrote, "There is no logical path to [truth]. Only intuition, resting on sympathetic understanding of experience, can reach it."

This level of trust in intuition is not unusual for any of the modern-day geniuses we studied either. Most had a very hard time attempting to explain their decisions in a literal sense. They just knew how they felt and what things they saw clearly or not. Their level of intuition and willingness to trust their gut is extreme.

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